Netflix – Stranger Things S5 Screening & Clubhouse

Context

For Netflix, I managed a Stranger Things S5 screening combined with a Clubhouse experience in Amsterdam. The event consisted of multiple components with strict time slots: arrival, hospitality, preview screening, and then guest flow into the Clubhouse activities.

Challenge

Operations had to run extremely tight due to limited time per group and high requirements for experience and security. Within 30 minutes, 250 guests had to:

• enter
• drop off coats (cloakroom)
• receive food/drinks
• be seated in the correct theatre on time for the preview

Afterwards, the same group had 15 minutes to exit and move on to the next activities, while the venue was immediately reset for the next group. This ran across 2 evenings × 2 groups (including influencers and VIP guests from partners/sponsors), with extra focus on brand experience and hospitality.

My Responsibility

I was responsible for a team of approximately 30 people and led the full flow around hospitality and seating operations, including:

• catering & distribution (food/drinks on time and controlled)
• routing to the correct rooms/theatres
• alignment with security to prevent leaks of the preview
• coordination with tech/projection (film starts at the right moment)
• cloakroom and front-of-house operations
• reset between groups and crew reallocation

Approach / How I organized it

• Designed the flow as a chain with fixed checkpoints (entry → cloakroom → hospitality → theatre → exit)
• Crew rotation plan: dynamically moved people to the busiest points (bottlenecks) at the right moments
• Clear role ownership: one point-of-contact per checkpoint + short escalation line
• Strict time control: cues/communication, actively directing guest flow, immediate reset after each group
• Extra attention for special groups (influencers/VIPs) without disrupting the overall flow

Event Impression (video)

The video below gives a short impression of the setting and guest experience.

Skills

Event operations • Run of show • Crew management (30+) • Guest flow & crowd control • Hospitality & catering coordination • Security awareness • Problem solving under pressure

Disclaimer: Details about internal processes and security measures are limited due to confidentiality.